Story Development & Interview Production
I conduct trust-based interviews with individuals and communities to develop compelling narrative content across video, audio, and written formats.
What makes my interviewing different:
People share difficult truths with me because I create space where they feel safe. I've interviewed people navigating family estrangement over race and politics, breast cancer diagnosis, childhood trauma, coming out, divorce, and grief. My approach centers dignity, consent, and authentic representation—not extraction.
What this includes:
- Pre-interview outreach and relationship building
- Conducting on-location or remote interviews
- Story vetting and ethical representation guidance
- Content development for video, audio, written, or multimedia formats
- Collaboration with photographers/videographers
- Trauma-informed interviewing protocols
Best for:
Patient/client testimonials, impact storytelling campaigns, documentary content, case studies, fundraising narratives
Examples:
- Family UnTied - 6-part series on family estrangement
- Breast Cancer Diaries - Ongoing health storytelling series
- When Home Hurts/Heals - Childhood trauma and healing
Editorial Strategy & Narrative Development
I help organizations figure out what their story IS and how to tell it—the big-picture thinking that reframes how people understand your work. This is the work where clients say: "I hadn't seen it that way before" or "You said that so succinctly—say it again!"
What this includes:
- Stakeholder interviews and organizational discovery
- Audience analysis and narrative framing
- Messaging architecture and story angle development
- Editorial guidelines and voice/tone standards
- Content recommendations across formats and channels
- "Theory of change" storytelling frameworks
Best for:
Annual report strategy, campaign development, rebrand messaging, impact communication planning, crisis response storytelling
Deliverables:
Editorial strategy documents, narrative frameworks, messaging guides, content roadmaps, story angle recommendations
Editorial Series & Content Direction
I conceive and direct multi-part storytelling projects—from concept through publication—that build narrative momentum and deepen audience engagement over time.
What this includes:
- Series concept development and story arc planning
- Interview subject sourcing and coordination
- Editorial oversight and quality control across multiple pieces
- Collaboration with designers, photographers, and other creatives
- Publication planning and rollout strategy
- Ongoing editorial direction and feedback
Best for:
Ongoing content platforms, thematic storytelling campaigns, anniversary/milestone projects, editorial publications, documentary series
Examples:
- Jennifer Magazine (4-year publication, dozens of long-form pieces)
- PBS Adventures in Learning (13-episode video series)
How We Work Together
Project-Based (Most Common)
Fixed-scope engagements for specific initiatives like annual reports, story development campaigns, video series, or content strategy.
Timeline: 6 weeks to 6 months
Retainer (Ongoing Support)
Monthly retainer for 15-25 hours of strategic guidance and execution support. Ideal for organizations that need consistent editorial leadership without a full-time hire.
Timeline: 3-12 months
Emergency Story Development
Fast-turnaround testimonials and impact stories for urgent fundraising appeals, crisis communications, or time-sensitive campaigns.
Documentary Storytelling & Ethical Journalism for Mission-Driven Organizations
I help organizations tell stories that matter through trust-based interviewing and documentary-style journalism—especially when those stories involve vulnerable communities, sensitive topics, or high-stakes moments.
For 20+ years, I've worked with nonprofits, foundations, and advocacy organizations to translate complex work into compelling narratives that serve both the people whose stories are told and the organizations working to support them.
Right now, organizations need storytelling more than ever:
- To prove impact when funding is threatened
- To document what's happening to communities under attack
- To make the case for continued donor support
- To show—not just tell—why their work matters
I create the conditions where people feel comfortable sharing their stories authentically, then shape that material into narratives that honor their dignity while advancing organizational goals.
Services:
Story Development & Interview Production
Editorial Strategy & Narrative Development
Editorial Series & Content Direction
Who I Work With
Advocacy & Legal Organizations:
Immigration rights, reproductive justice, civil liberties, voting rights, criminal justice reform
Health & Healthcare Organizations: Patient advocacy groups, public health departments, hospitals, medical research organizations, mental health services
Women's Organizations: Reproductive health, economic empowerment, domestic violence services, aging and elder care
Social Justice Organizations: Racial justice, LGBTQ+ rights, family services, community organizing, trauma healing
Foundations & Grantmakers: Impact reporting, annual reports, grantee storytelling, portfolio communications
Let's Talk
If your organization needs:
- Impact stories that prove why your work matters
- Ethical storytelling with communities you serve
- Documentary content for fundraising or advocacy
- Strategic guidance on how to tell your story
- Someone who can both think strategically and execute
What Makes My Work Different
Most communications consultants are marketers or PR professionals. They're great at strategy, messaging, and distribution—but they don't have documentary journalism skills.
Most freelance journalists work for media outlets.
They're great at reporting—but they don't understand organizational communications or how to serve both the subject AND the client.
I do both:
- I create trust-based conditions where people share authentically (journalist skills)
- I translate that into narratives that serve organizational goals (communications strategy)
- I understand trauma-informed, dignity-centered storytelling (ethical practice)
- I deliver professional-quality work on deadline (20+ years of experience)
Organizations come to me when:
- Their communications team is skilled but doesn't have documentary/interviewing expertise
- They need stories from vulnerable populations told ethically
- They're working on high-stakes content (annual reports, major campaigns, fundraising)
- They need someone who can both strategize AND execute
- They want compelling stories, not promotional content